If you are not a designer and are looking to put together marketing materials for your business, you can create something very nice and make a real statement by avoiding one simple mistake. It’s a mistake that is so common among non-professionals (and even quite a few of them too) it’s more or less the […]
So you sent out a couple thousand invitation packages to your big event and two weeks later they all start pouring back into your mailroom because of insufficient postage or a flaw in the design that interferes in the post office’s ability to delivery. Now you have to scramble to save the event, which costs […]
If you want to maximize the use of a printed product, think things through a bit and you just might find you can use one product for two distinctly different purposes.
For example, you can print a standard notepad with your company logo with the intent of using the notepads as giveaways to customers and prospects […]
In business, the only rules are there are no rules.
Especially if you want to stand out in a crowded marketplace.
So when it’s time to for your next brochure, business cards, or whatever, don’t be afraid to try something a little different. Instead of the same old business card, try printing one that’s a little smaller […]
There’s nothing worse than having to throw out boxes of printed materials because you’re moving your store or office. Actually, there is one thing that’s worse. Covering your old address with a sticker!
In many cases you can avoid all that by simply replacing your physical address with your web address and phone number. Your website […]